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Hasseröder Brauerei

Germany · Regional · ★ Award winning · Known for a full range of stylesWebsite
★ Award winningKnown for a full range of styles

Robert Hoppe founded the brewery in 1872 as 'Zum Auerhahn' in Hasserode, today a district of Wernigerode on the northern edge of the Harz; the capercaillie still marks the brand. Ernst Schreyer took over in 1882, and from 1920 the company traded as Hasseröder Brauerei AG. In GDR times the beer was drunk mainly around Magdeburg, and after 1990 it became the most widely consumed beer brand in eastern Germany. The brewery belongs to AB InBev and brews with water drawn from the Harz.

5Beers
1Styles
5.3%Avg ABV
1872Founded
Consistency· share of beers above catalogue avg
20%
catalogue avg 14%

Beers by Hasseröder Brauerei

5 beers

← scroll to see all 5 beers →

Brewery DNA

The recurring character behind the beers

Hasseröder Brauerei brew within a single family — the differences sit in how, not what.

Signature · 5 beers
Lager 5

Across these 5 beers, 4 notes keep showing up:

maltyevery beer
5 of 5 beers
dry
4 of 5 beers
bitter
4 of 5 beers
bready
3 of 5 beers

Four notes carry across the range. That's a tight house style — most breweries in the catalogue share just one.

Compared with the wider catalogue of similar styles:

typical for similar stylesHasseröder Brauerei
in no beersin every beer
crisp
in 2 of 5 · typical similar styles brewery: all 5 out of 5
Notably less crisp than typical.
dry
in 4 of 5 · typical similar styles brewery: 2 in 5
Notably more dry than typical.
honey
in 3 of 5 · typical similar styles brewery: 1 in 5
Notably more honey than typical.
How we measure this

Two thresholds are at work here:

  • The signature list shows notes that recur in at least 6% of this brewery's beers. A low bar — enough to flag a pattern, not high enough to call it an exclusive trait.
  • The peer comparison below shows only notes where this brewery's coverage differs from similar breweries by at least 20 percentage points. A higher bar — enough to call a real difference, not a nudge.

A note can appear on the signature list without appearing in the peer comparison: it recurs here, but similar breweries do the same thing.

Brewery performance
How their beers place in the hopIQ ranking.
Top 45%
average beer performance
0
beers in the Top 100
1 / 5
beers above the median
#1051
best ranked beer
Hasseröder Premium Pils

Their beers place in the Top 45% of the catalogue on average, across 5 ranked beers. One clear standout well ahead of the rest.

Similar Breweries

hopIQ exclusive

Based on style overlap and flavor profile

About Hasseröder Brauerei

Robert Hoppe founded the brewery in 1872 as 'Zum Auerhahn' in Hasserode, today a district of Wernigerode on the northern edge of the Harz; the capercaillie still marks the brand. Ernst Schreyer took over in 1882, and from 1920 the company traded as Hasseröder Brauerei AG. In GDR times the beer was drunk mainly around Magdeburg, and after 1990 it became the most widely consumed beer brand in eastern Germany. The brewery belongs to AB InBev and brews with water drawn from the Harz.

Other breweries from Germany

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Location
Wernigerode · Saxony-Anhalt · Germany
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