Founded in 1872 in Wernigerode at the foot of the Harz mountains. Hasseröder Premium Pils became one of East Germany's most successful beer brands after reunification — known for its 'Extra Dry' positioning and aggressive advertising. Now owned by AB InBev. Hasseröder is the beer of the Harz region: crisp, clean and firmly identified with the forests and mountains of central Germany.
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Founded in 1872 in Wernigerode at the foot of the Harz mountains. Hasseröder Premium Pils became one of East Germany's most successful beer brands after reunification — known for its 'Extra Dry' positioning and aggressive advertising. Now owned by AB InBev. Hasseröder is the beer of the Harz region: crisp, clean and firmly identified with the forests and mountains of central Germany.
Other breweries from Germany