Pure Blonde is a low-carb beer brand of Carlton & United Breweries in Melbourne, part of Asahi Beverages. Launched in 2004 as Pure Blonde Premium Lager, it is marketed as Australia's first low-carbohydrate beer and built its image around purity, with advertising set in a pristine fantasy world called Brewtopia. Today the brand centres on its Ultra Low Carb lager, alongside a 3% mid-strength version and an organic apple cider. Its own website has become minimal: it shows the three products as bottle images without descriptions, and the beers are sold mainly through the big retail chains.
Drawn from the one beer of theirs in the catalogue.
Only one beer from this brewery is in the catalogue, so there's nothing recurring to read yet. The beer's own flavour profile is on its page — a brewery signature needs at least two.
Their one ranked beer sits in the Top 49% of the catalogue.
Based on style overlap and flavor profile
Pure Blonde is a low-carb beer brand of Carlton & United Breweries in Melbourne, part of Asahi Beverages. Launched in 2004 as Pure Blonde Premium Lager, it is marketed as Australia's first low-carbohydrate beer and built its image around purity, with advertising set in a pristine fantasy world called Brewtopia. Today the brand centres on its Ultra Low Carb lager, alongside a 3% mid-strength version and an organic apple cider. Its own website has become minimal: it shows the three products as bottle images without descriptions, and the beers are sold mainly through the big retail chains.
Other breweries from Australia