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Brand IPA

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Fruity and citrusy with a soft bitterness: that is Brand's India Pale Ale. Mango shapes the aroma, and the finish turns bitter in a velvety way. It is top-fermented, reaches 7.0% alcohol and 45 EBU, and has a colour of 19 EBC. Brand brews it from water, barley malt and hops.

ABV
7%
Bitterness
Strongly bitter45 IBU
Citrus hop bitterness
SRM
amber10
PaceTwo or Three
Where this beer sits
Body
lightfull-bodied
Sweetness
drysweet
Bitterness
mildbitter
Texture
crispcreamy
Balance
malt-forwardhop-forward
What makes this beer itself
fruitycitrusytropical
fruity
citrusy
tropical
hoppy
clean
Aroma
The nose is dominated by ripe mango and citrus notes, with pronounced tropical fruit character that jumps from the glass.
not found:juicy,caramel,sour,smoky

Tasting Notes

AI-generated sensory profile for Brand IPA

◎ Appearance

Brand IPA presents a bright golden hue with excellent clarity and a fine, persistent white head that clings to the glass in delicate lacing. The carbonation is crisp and lively, creating a steady stream of fine bubbles that maintains good foam retention throughout the drinking experience.

golden, clearpersistent headfine carbonation

◌ Aroma

The nose is dominated by ripe mango and citrus notes, with pronounced tropical fruit character that jumps from the glass. Underneath, subtle herbal and floral hop qualities emerge, grounding the fruity intensity without overwhelming it. The malt base remains restrained, allowing the hop aromatics to take center stage.

mango, citrustropical fruitherbal hop notes

◐ Taste

The palate opens with fruity sweetness and bright citrus flavors that immediately engage the senses. Mid-palate brings increasing bitterness that arrives as a velvety, refined bitterness rather than harsh or aggressive. The finish balances hoppy bite with lingering tropical fruit and a clean, dry aftertaste.

fruity entrytropical, citrus-forwardsmooth bitterness

◑ Finish

The finish is medium-length with a graceful bitterness that fades evenly rather than sharply. A pleasant dryness and residual citrus character linger on the palate, inviting the next sip.

medium lengthdry, clean
78
hopIQ score
Aroma
82
Taste
80
Appearance
85
Finish
76
Serve at 8–11°C

Serve well-chilled. Session IPAs are at their best cold — the lower ABV means less warmth to balance the hops.

Tulip glass

The curved shape concentrates hop aromas and supports a thick head. Essential for aromatic ales and IPAs where the nose is half the experience.

Drink fresh. Session IPAs are brewed to be consumed young — the hops are at their best now.

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Food Pairing

What to eat with Brand IPA

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About IPA

Style guide · what to expect · how to find alternatives

What is a IPA?

IPAs are hop-forward ales with 5.5–7.5% ABV and IBU 40–70+. Bold hop aroma — citrus, tropical, resinous — with firm bitterness and a dry, clean finish.

Finding a similar IPA

hopIQ matches by flavor profile — not just style label. A beer with the same fruity, citrusy, tropical character as Brand IPA will score highly even if brewed in a different country or under a different sub-style name.

Compare with another beer →Explore all IPA beers in hopIQ →New to IPA? Read our guide →Browse Netherlands beers →