Birra Moretti
Founded in 1859 by Luigi Moretti in Udine, Friuli — one of Italy's oldest and most recognisable beer brands. The iconic moustachioed man on the label is a photograph taken by Luigi Moretti's grandson at a market in Friuli in 1942, depicting a stranger who perfectly embodied the spirit of Italian everyday life. Birra Moretti grew through the 20th century to become a household name across Italy before being acquired by Heineken in 1996, which has since expanded distribution to over 40 countries. The portfolio ranges from the classic lager to the Doppio Malto and the unpasteurised La Rossa.
Beers by Birra Moretti
5 beers
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About Birra Moretti
Founded in 1859 by Luigi Moretti in Udine, Friuli — one of Italy's oldest and most recognisable beer brands. The iconic moustachioed man on the label is a photograph taken by Luigi Moretti's grandson at a market in Friuli in 1942, depicting a stranger who perfectly embodied the spirit of Italian everyday life. Birra Moretti grew through the 20th century to become a household name across Italy before being acquired by Heineken in 1996, which has since expanded distribution to over 40 countries. The portfolio ranges from the classic lager to the Doppio Malto and the unpasteurised La Rossa.
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