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Cheers Beer

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TAPB's Thai-market lager brand — light, clean and highly refreshing with minimal hop character and a smooth finish. Cheers is the affordable everyday lager for Thai drinkers seeking an alternative to Singha and Chang. Widely distributed across the Thai convenience store network.

ABV
5%
Bitterness
Lightly bitter
SRM
pale gold2
PaceSession
Where this beer sits
Body
lightfull-bodied
Sweetness
drysweet
Bitterness
mildbitter
Texture
crispcreamy
Balance
malt-forwardhop-forward
What makes this beer itself
cleanmaltymineral
clean
malty
mineral
wheat
bready
Aroma
The nose is delicate and understated, featuring subtle grainy malt notes with a whisper of floral character from minimal hop additions.
not found:hoppy,caramel,fruity,smoky

Tasting Notes

AI-generated sensory profile for Cheers Beer

◎ Appearance

Cheers presents a pale golden hue with excellent clarity and bright transparency typical of the Euro Pale Lager style. The beer displays fine carbonation with a modest white head that dissipates quickly, leaving minimal lacing—characteristic of a refreshing everyday lager.

pale goldencrystal clearbrightlight carbonation

◌ Aroma

The nose is delicate and understated, featuring subtle grainy malt notes with a whisper of floral character from minimal hop additions. There's a clean, crisp quality with no aggressive aromatics, making this an approachable beer without complexity—ideal for its market positioning as an affordable daily drinker.

subtle floralgrainy maltcleanlight

◐ Taste

The palate opens with crisp, refreshing malty sweetness balanced by a mild bitterness (12 IBU), creating a smooth, uncomplicated flavor profile. The mid-palate maintains a light body with grainy character and clean grain notes, while the overall taste remains drinkable and inoffensive without demanding much attention from the drinker.

crispmalty sweetnesssmoothlight-bodied

◑ Finish

Cheers finishes dry and clean with minimal aftertaste, allowing the refreshing qualities to linger without any harsh or lingering bitterness. The departure is quick and palate-cleansing—perfectly suited to the beer's intended purpose as a casual refreshment.

drycleanquick finish
77
hopIQ score
Aroma
74
Taste
78
Appearance
80
Finish
80
Serve at 4–7°C

Serve well-chilled at 4–6°C. Carbonation and crispness are the main event — cold preserves both.

Stein

The sturdy German stein maintains temperature and keeps carbonation intact. Built for long, convivial drinking.

Store cold and drink fresh. Lagers are at their crispest within 3–4 months.

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Food Pairing

What to eat with Cheers Beer

More from Thai Asia Pacific Brewery

Tiger Thailand

About Lager

Style guide · what to expect · how to find alternatives

What is a Lager?

Euro Pale Lagers are clean, refreshing lagers with 4–5.5% ABV and IBU 10–25. Soft malt sweetness, light hop bitterness and high carbonation make them supremely drinkable.

Finding a similar Lager

hopIQ matches by flavor profile — not just style label. A beer with the same crisp, light, clean character as Cheers Beer will score highly even if brewed in a different country or under a different sub-style name.

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