HOPIQ FACEOFF

67%
Overall similarity
HOPIQ TAKE
Fuller's London Pride if you want a rounder, more caramel-forward bitter that feels complete at 4.7%, Master Brew if you want a leaner, hop-forward frame that punches harder on the finish despite lower ABV. Both are proper English bitters—no gimmicks—but London Pride leans comfort, Master Brew leans grip. The IBU difference is smaller than the alcohol gap, which matters more here.
See what fits your taste
Build your Beer DNAhopIQ scores every beer against your palate, not the average drinker's.
WHEN TO CHOOSE WHICH
Pick Fuller's London Pride when…
Pick Master Brew when…
SIDE BY SIDE
| Fuller's London Pride | Master Brew | |
| ABV | 4.7% | 4% |
| Bitterness | Noticeably bitter | Noticeably bitter |
| Colour | Amber | Amber |
| Style | English Bitter | English Bitter |
| Origin | United Kingdom | United Kingdom |
WHAT IT TASTES OF
Both beers
STRUCTURE — HOW IT'S BUILT
TASTING NOTES
✦Bitterness, body, sweetness and carbonation are AI-derived from style and flavour