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Rolling Rock

🌍 United States · Regional · Known for Amber Lager
Known for Amber Lager

Rolling Rock was launched in 1939 by the Tito brothers, who had reopened the Latrobe Brewing Company in western Pennsylvania after Prohibition. For decades the beer was brewed in Latrobe with soft local water in glass-lined tanks, a detail still quoted in the pledge printed on every bottle next to the unexplained number 33. Labatt bought the brewery in 1987; Anheuser-Busch acquired the brand without the plant in 2006 and moved production to Newark, New Jersey. After Newark closed in 2026, brewing shifted to other Anheuser-Busch plants, and the brand is run from St. Louis.

2Beers
1Styles
4.2%Avg ABV
1939Founded

Beers by Rolling Rock

2 beers
Brewery DNA

The recurring character behind the beers

Drawn from all 2 beers in the catalogue.

Early profile · based on 2 beers
Signature
What keeps showing up across their beers.
lightevery beer
2 of 2 beers
crispevery beer
2 of 2 beers
maltyevery beer
2 of 2 beers
cleanevery beer
2 of 2 beers

Only what these two beers agree on — a full signature needs at least three.

Portfolio range
How broad they brew.
2 beers · 1 style family
Lager 2
What sets them apart
Each beer measured against others of its own style, then averaged across the range. Compared with 52 other breweries making Amber Lager and American Lager.

Two beers isn't enough to tell how they differ from comparable breweries.

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About Rolling Rock

Rolling Rock was launched in 1939 by the Tito brothers, who had reopened the Latrobe Brewing Company in western Pennsylvania after Prohibition. For decades the beer was brewed in Latrobe with soft local water in glass-lined tanks, a detail still quoted in the pledge printed on every bottle next to the unexplained number 33. Labatt bought the brewery in 1987; Anheuser-Busch acquired the brand without the plant in 2006 and moved production to Newark, New Jersey. After Newark closed in 2026, brewing shifted to other Anheuser-Busch plants, and the brand is run from St. Louis.

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Location
St. Louis · United States
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