Coors Pure
Molson Coors's first USDA-certified organic beer — organic barley and hops on Rocky Mountain water, no added sugar, 92 calories, 3.8% ABV. Launched March 2021 for the health-forward light-lager drinker; discontinued September 2023 after sales fell 60% year-on-year. Pale, dry, softly bitter, cleanly gone.
Tasting Notes
AI-generated sensory profile for Coors Pure
Serve at 4–7°C for the best flavour balance and aroma expression.
The sturdy German stein maintains temperature and keeps carbonation intact. Built for long, convivial drinking.
About Light Lager
Style guide · what to expect · how to find alternatives
What is a Light Lager?
Light Lager is a distinctive beer style with its own characteristic flavour, aroma and colour. Discover what makes it unique and find similar beers on hopIQ.
Finding a similar Light Lager
hopIQ matches by flavor profile — not just style label. A beer with the same clean, crisp, dry character as Coors Pure will score highly even if brewed in a different country or under a different sub-style name.
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