DirectoryNew Holland Brewing Company

New Holland Mad Hatter IPA

New Holland Brewing Company
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🌍 United States · American IPA · One of 19 American IPAs in hopIQ

West Michigan's everyday IPA. A session-strength IPA with citrus and tropical fruit, medium body and a clean bitter finish. Named for the Alice in Wonderland character — a little mad, a lot drinkable.

ABV
5.25%
IBU
42
SRM
8golden
8

Flavor Profile

How this beer tastes, mapped across 20+ dimensions

hoppy
75%
citrus
63%
crisp
50%
bitter
45%
refreshing
38%
floral
25%
clean finish
25%
medium-bodied
20%
pine
13%
grain
5%
fruity
0%

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About American IPA

Style guide · what to expect · how to find alternatives

What is a American IPA?

IPAs are hop-forward ales with 5.5–7.5% ABV and IBU 40–70+. Bold hop aroma — citrus, tropical, resinous — with firm bitterness and a dry, clean finish.

Finding a similar American IPA

hopIQ matches by flavor profile — not just style label. A beer with the same hoppy, citrus, crisp character as New Holland Mad Hatter IPA will score highly even if brewed in a different country or under a different sub-style name.

Other American IPAs in hopIQ

Serve & Enjoy

How to get the most out of New Holland Mad Hatter IPA

Serve at 7–10°C
Refrigerate, then rest 2 min

Serve at 7–10°C for the best flavour balance and aroma expression.

Tulip glass
Recommended for this style

The curved shape concentrates hop aromas and supports a thick head. Essential for aromatic ales and IPAs where the nose is half the experience.

Store in a cool, dark place. Check the best-before date on the label for guidance.

Food Pairings

What to eat with New Holland Mad Hatter IPA

WHERE TO BUY

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